CEO Gillian Fish is delighted to be supporting the pharmacy industry and their partners to share ideas on traversing this challenging time with a live-stream webinar hosted by Pharmacy Guild’s APP Online on Friday 20 March, 2020 at 12.45pm – Marketing in a Downturn; Surviving and Thriving with Smart Marketing Tactics.
From supply chains, to tourism, to our teams on the ground in pharmacy, COVID-19 is affecting everyone, both professionally and personally. In times of trouble, pharmacy needs to listen deeply and be in tune with customer sentiment, and meet those needs with empathy and connection, across all channels including in-store and online.
This session will highlight pharmacy needs and discuss some of the top fast, smart, affordable marketing strategies to drive business success as we traverse these challenging times.
Public Relations; PR Social Media; Digital Media; User Experience; Creative Communications; Audience Targeting; Paid Media; Marketing #coronavirus