The 6AM Shift: Connecting with Customers NOW | 19 Aug 2020
Audrey Lee
WhatsApp has begun introducing its new ‘Search the Web’ feature – a way for users to fact-check messages that have been forwarded several times. This is currently only available to users in Brazil, Ireland, Italy, Mexico, Spain, the UK and the US.
Facebook begins merging Instagram and Messenger chats in new update, as part of a bigger initiative to unify its messaging platforms of its hugely popular apps to allow cross-messaging among Messenger, Instagram, and WhatsApp.
Pinterest has improved its search feature to allow users to search by skin tone. This new function is also being integrated into the company’s augmented reality Try On feature, which lets users search for lipstick shades and try them on in AR. This feature is currently only available in the US but is launching in the UK “in the coming months.
WhistleOut has gathered and analysed thousands of posts on each major social media platform to find the percentage split when it comes to filling your feed with advertisements.
As social distancing becomes the norm, more and more businesses are making their events and services available online in an effort to keep contact with their existing customers and reach new ones. Now, Facebook has announced that Page owners can create online events, set prices, promote the events, collect a payment, and host their online events – all in one place.
A British doctor ran 36km while wearing a face mask to put to bed “misinformation” circulating on social media that they restrict the flow of oxygen into your body.
On August 19, World Humanitarian Day, many Australians are marking it with a call to #EndCOVIDForAll in a recent campaign. Posting face-masked selfies to social media, participants are hoping to declare their solidarity with neighbouring countries battling COVID-19, and also to encourage the Australian Government to do what’s needed to help them.
Water filtration company, Brita, has enlisted the help of comedian Celeste Barber for its new #GetYourJugsOut campaign. The ads pay tribute to Barber’s #CelesteChallengeAccepted posts on Instagram, which mock the way women are portrayed on social media and in magazines and advertising.
People are cutting their socks to use as face masks. Here’s why that’s probably not a good idea.
UnLtd has launched #GotchaMelbourne, an industry connection and mental wellbeing initiative in partnership with Gotcha4Life. The program will see adlanders outside Victoria committing to weekly check-ins with their Melbourne peers to chat, listen, connect, laugh or share a tear, where progress will be tracked on social media using the hashtag #GotchaMelbourne.