We live in a multi-screen world of atomised media consumption. Crowd Culture has taken hold, and the audience is in control. They block ads, skim through feeds and decide which cream rises to the top. They’re the ones driving their media journeys, and they demand on-demand. To combat infobesity they curate via peer networks and let algorithms filter the fire hose for them. It is an attention economy of silos, blinkers, filters and bubbles that brands must navigate if they want to survive. Our PR heritage provides us with unique instincts and specialist skills for an increasingly competitive attention economy.
Formerly known as BNS, 6AM offers the same integrity, credibility and deep expertise in Wellbeing and Good Living. Just with extra fully integrated capabilities for a new media landscape. If the sound of 6am has awoken your curiosity, then we’d love you to drop-in for a cup of tea and a chat to see what’s possible.
Founder & Director
“6AM marks the start of a brilliant new day; fresh air, full of hope, powered with creative energy and smart thinking, the hallmarks of success”
Partner & Chairman
“6AM is about being one step ahead. It’s all about alertness, creativity and action. It’s in the moment. Every hour. Every day”
We understand the true meaning of Integrated Communications. Our client service teams are integrated at their core – Strategy, Creative, Digital, and PR driven by data-driven insights. Meet the team.